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Testing that Theory

July 17, 2009 · Leave a Comment

Step aside Susan Boyle, you have been outclassed!
Meet Kari Callen!

Did you notice at about 45 seconds into the video where she says that the reason she is doing this is to “test the theory about her not being talented”?
She said in a sentence why high-performers act the way they do.
WHY?
To test [...]

Tags: Corporate

Selling Susan Boyle!

June 8, 2009 · 9 Comments

So I am out of the Susan Boyle fan club!
I really loved her.  I did. I wrote about the effects of her “Unexpected Inspiration”…
Susan’s first performance will go down in “social media” history as one of the most powerfully viral videos of all time.
She was the essence of the underdog that we all root for: [...]

Tags: Corporate

Unexpected Inspiration

April 20, 2009 · 1 Comment

Definition: When the courage to succeed and a personal dream combine to bring hope and heart to those who observe….
Example: Susan Boyle sings “I Dreamed a Dream” to almost a 100 million people around the world….
The Facts: According to Mashable’s take on Visible Measures reports the impact of  47 year-old Susan Boyle’s performance:

650 total video [...]

Tags: Corporate · Personal